Like many blog-to-book success stories, Parisian Olivier Magny, a sommelier and founder of Paris’ #1 wine-tasting school, Olivier Magny’s Wine Tasting Company, and wine bar, Ô Chateau, started a with little thought of a book. He called the satirical blog about Paris and Parisians Stuff Parisians Like. Little by little the blog became quite popular. […]
What’s the Difference Between a Blogged Book and a Booked Blog?
I must have described the difference between blogging a book and booking a blog here on this blog at least 100 times. I’ve done the same on the phone with prospective clients countless times. I do it every time I speak to an audience. Yet, I can find no blog post here on this blog […]