Lest you wonder why I’m focusing so much on your blogged book’s subject, theme, etc., let me explain. Part of the exercise of getting ready to blog your book involves getting really clear about what you are blogging about, why you are blogging a book, and how you are going to move forward both with our writing and with the business of blogging and publishing. We are now starting to delve into some areas that will become important for a book proposal.
Ah…I hear some of you saying you don’t plan on writing a book proposal. You will simply have your blog discovered. Even then you might be asked to submit a proposal; therefore, you might want to be ready to write one. Also, it behooves anyone who wants to write a book of any type to go through the proposal-writing process. Doing so constitutes coming up with a business plan for your book. You need to do that. That’s all I’ll say about this for now; I’ll elaborate on this topic later.
Your book may involve a primary idea, but it needs to focus on a certain topic, or organizing principle. This constitutes its theme. A book may cover several topics that support or expand upon an idea.
What is your core idea?
What is your topic? Or do you have several topics?
This book revolves around the idea of blogging. Its topic is blogging a book. Within that topic, I am discussing several sub-topics.
Write a theme statement about your book’s subject. This is a statement that makes an assertion about your book.
As examples, look at these two descriptions of theme statements, which I recently came across:
The 80/20 Principle: The Secret to Success by Achieving More with Less by Richard Koch: A minority of causes, inputs, or efforts leads to a majority of the results, outputs, or rewards.
Trust Agents: Using The Web To Build Influence, Improve Reputation, and Earn Trust by Chris Brogan and Julien Smith: “Building and using networks of influence can positively impact your business.”