You’ve heard the stories about the most productive and prolific bloggers. They sit down at their desk on a schedule—five or seven days per week at the same time. Then they knock out a predictable number of posts, pages, or words every single time.
No excuses. No procrastination. No distraction.
To succeed as a blogger, you, too, have to write consistently and productively.
How do you make that happen? Focus on mastering your performance as a writer and blogger, which includes your psychology, physiology, productivity, influence, and purpose.
Let’s explore these six high-performance topics and how they can dramatically improve your blogging consistency, productivity, and overall performance.
Your mind provides a powerful tool. Train it on the thoughts and beliefs that serve you. If your mind is filled with negative thoughts and limiting beliefs related to blogging, though, you’ll have a difficult time creating a consistent writing practice (let alone a blogging career).
Mastering your psychology means learning to focus your thoughts on what you want (not on what you don’t want) and changing limiting beliefs to unlimited ones. Your mind then supports your efforts to succeed as a blogger.
Additionally, mastering your psychology means learning to keep your mind trained on the job at hand—writing (or blogging). Learn to keep distractions at bay and avoid procrastinating.
Implement a deadline, so you feel urgency around writing consistently and productively. And keep your readers in mind to create necessity around your project; your audience needs or wants your post or blogged book now…not in two years.
How you treat your body affects every area of your performance, including your ability to write consistently. If you don’t feel strong, energetic, alert, and flexible, you won’t have the stamina to write for long enough periods to achieve your blogging or authorship goals. Nor will you be able to focus on your work.
Too many bloggers put health on the back burner because they don’t think they have the time to write and exercise. However, when you make exercise, healthy eating, and sleep a priority, you function at your best. Your body and brain can do the tasks required of them.
The brain is a blogger’s and writer’s most important tool. It needs water and oxygen to function. So, at the very least, get up from your chair every hour and stretch, breath, and drink water.
To show up at the computer ready to write every day, get eight hours of sleep every night. And move your body—exercise—for 15 minutes minimum every day to avoid circulation, back, neck, and hand or arm issues caused by being at the computer for long periods. Or add exercise to your hourly breaks.
Productive writers earn more money because they churn out more work. The more productive you are as a writer—the more you get done in less time—the higher your earning potential.
also produce more books, articles, and posts. Their productivity equates to prolificity. They are prolific because they know how to stay focused and present. They avoid distraction and procrastination and work diligently toward their goals.
Also, productive bloggers have time for their passion projects. They aren’t stuck writing to get paid. If you structure your time, handle priorities first, and focus your attention in the time you have, you gain the ability to work on writing projects that interest you most. And you get the ability to serve your target market in a larger way.
Productivity, in other words, is freedom. If you write posts in the time you block for writing, the rest of your day is yours to do what you like—or to handle other responsibilities. The more you procrastinate or allow distractions to take you away from writing, the more stressed you will feel by your blogging or writing work and the less free time you have for other things.
Productivity also relies on presence. Your ability to be present while you write dictates your outcome. Become conscious, aware, interested, and focused, and you write productively and consistently. Remain in the now (not the past or future); you will complete your projects more efficiently and produce higher quality writing.
Eliminate distractions! Stop procrastinating! To do this, stay away from your email inbox, social media, and phone while writing. You may need to shut the door to your office, turn off the phone, or even get away from the house to write. Whatever it takes, do it.
While bloggers are told to become influencers in their target markets, writing consistently requires that you influence yourself first and foremost. You have to make yourself sit down at your desk and produce blog posts.
Think about it: if you can’t influence yourself to write every day, how will you influence your readers to buy your blogged book? Be influential with yourself first, your readers second.
Writers are positive role models for their readers as well. That makes you a leader. You can inspire or help people just by being you—and by consistently publishing your work.
You need influence to land assignments, guest blog posts, interviews, blurbs, literary representation, publishing contracts, and forewords for your work as well as to build an author platform. In fact, influence is an essential element in successful authorship as well as in successful blogging.
What habits do you need to write consistently? Influence yourself to start these behaviors and make them habitual. How can you lead your tribe? Think of yourself and show up as a role model and leader.
The reason why you write—your purpose—impacts your ability to write posts consistently. When you know your Big Why, your reason for blogging drives you to achieve your writing goals. That’s when writing consistently becomes easy.
Revolve all your writing and blogging activities and decisions around fulfilling your purpose. As you decide what to do each day, ask yourself, “Will this help me fulfill my purpose as a writer and blogger?” If not, don’t do it or do it later. Write first.
By remaining “on purpose,” you make writing and blogging a priority. And that means you write consistently.
Keeping your purpose at the forefront of your mind keeps you writing and publishing posts consistently. Plus, your purpose makes it easier to perform necessary but unwanted tasks, like social media, speaking, or marketing your book. When you are keenly aware that doing so moves you closer to fulfilling your mission, you feel compelled to take action. In the process, you fulfill your purpose and produce written or blogged work consistently.
Write out your purpose. Put it near your computer. Read it every time you sit down to write a post. This reminder will provide the internal push to write consistently.
On a scale of 1 to 10 (with 10 being the highest), how do you rate yourself in these six high-performance areas? If you don’t score a 9 or 10 in each area, it’s time to level up! Find ways to improve your ranking in each area even a little bit, and you’ll find your writing consistency, productivity, and performance increasing as well.
In which of these six high-performance areas do you need to level up if you want to become consistently more productive? Tell me in a comment below. And please share this post with another writer.
Also, if you need help leveling up your performance as a writer or blogger, join the Inspired Creator Community.