Most writers and many bloggers pay little attention to the need to create a brand for themselves, their sites, and their books. That’s a mistake…especially if you want to blog successfully. Today, Jay Artale (@BirdsOAFpress) how to develop a solid brand identity as you write, publish, and share your blog posts. Publishing a blog isn’t […]
How to Create an Effective Blog Content Marketing Strategy
Blogging is a content marketing strategy. However, it’s not enough just to blog if you want your strategy to drive readers to your website, services, or books. Today, Jay Artale (@BirdsOAFpress) offers tips on how to create an effective content marketing strategy. Blogging constitutes an integral part of your content marketing strategy. In fact, it’s […]