When you finish blogging your book, consider writing short posts to promote new information products you create related to your book. Information products, such as special reports, videos, recordings (mp3s, CDs or DVDs), e-books, workbooks, teleseminars, webinars, home study courses, or on-line courses can provide great income sources.
Your book shouldn’t be your only source of income; if it is, you might fin find yourself in the poorhouse. Therefore, use your blogged book to create multiple streams of income.
Look at your manuscript and see what parts of it could be expanded into information products you could sell. You can create a page on your blog site or on your website with a shopping cart so readers or visitors can purchase these items at any time and download them. You may need to sign up for a service like www.aweber.com. This allows an auto-responder to send the purchased items immediately.
You might also provide these free as a way to entice people to sign up for your mailing list. For example, you can offer a free e-book or special report if they agree to be on your mailing list.
In either case, don’t consider your blogged book as your only or last bit of written copy. See it as your first and as a constant source of continuing information and income. Consider it the kernel of a total business.