How to Blog a Book

Inspiring You to Build Visibility, Boost Authority and Become an Author Post by Post

Inspiring You to Build Visibility, Boost Authority and Become an Author Post by Post

  • Home
  • About
    • Vote This Blog One of Writer’s Digest’s Annual 101 Best Internet Sites for Writers
    • Resources for Nonfiction Authors and Bloggers
    • Privacy Policy
    • Terms of Service
  • The BOOK!
    • Table of Contents
    • Page One
    • NEW! Revised and Expanded–2nd Edition–of How to Blog a Book
    • How to Blog a Book (Revised and Expanded Edition) BLOG TOUR
    • Previous Virtual BookTours
  • Services
    • Blog Services
    • Coaching
      • Blog and Blog-to-Book Coaching
      • Author Coaching
      • Writing and Book Coaching
  • Courses
    • The Productive Writer Course
    • Inspired Creator Community
    • High-Performance Writer Group Coaching Program
    • Turn Your Blog Into a Book Production Machine
    • Build a Business Around Your Blog
    • How to Blog a Book Audio Course
    • How to Blog a Book eCourse
    • How to Blog a Book Audio Recording
  • Contact

September 5, 2013 by Nina Amir 7 Comments

Why You Need a Business Plan For Your Book (Before You Blog It)

Share this:

  • Facebook
  • Twitter
  • LinkedIn
  • Pinterest
  • Email
  • Print
  • More
  • Reddit
  • Tumblr
  • Pocket

blogs and books need plansHistorically, the majority of blog-to-book deals have been booked blogs. That means the blogger didn’t plan out a book and write it on the blog. When the blog became successful, a publisher asked the blogger to repurpose the blog into a book manuscript. Not only that, most bloggers don’t plan out their blogs. They just decide to start blogging.

If you want to succeed in the blogging and publishing worlds, begin with a business plan. Create a business plan before you write or publish your first post. The foundation I use to produce a business plan for a book logically comes from the publishing world. I use a book proposal. That’s why in How to Blog a Book and on this blog I call this planning stage the “proposal process.” In my new book, The Author’s Training Manual (Writer’s Digest Books, Feb. 2014), I elaborate on this process and rename it the Author Training Process, because writing a business plan for your book trains you to become a successful author. It helps you think like a publishing professional, and they think like business people.

Publishers are concerned with selling books. To do that, you need a marketable, or salable, book. Whether you blog fiction or nonfiction, and whether you plan to self-publish or traditionally publish your blogged book, a business plan helps you produce a marketable book (and blog)—one that attracts readers. That means you will later be able to sell your book (to readers and to a publisher) and to monetize your blog.

Think Like a Business Person

Not only that, creating a business plan before you write a word of your manuscript and publish it on your blog (or anywhere else) trains you to think like a business person. You need that mindset if you plan to help your book succeed through the creation, publication and promotion stages—on your blog or off.

After all, you want to blog a book that attracts readers to your blog and, later, to your ebook or printed book. You don’t want to blog a book that no one ever buys, which means no one ever reads.

You Need a Business Plan for Your Book

Here are eight reasons to create a business plan for your blogged book using the proposal, or Author Training, process:

  • Reason #1: You can find out if you know what your book is about and why someone would want to read (buy) it.
  • Reason #2: You can analyze how many people really might buy your book.
  • Reason #3: You can discover if your idea is unique and necessary.
  • Reason #4: You can examine the structure for your book and see if it is sound.
  • Reason #5: You can decide if your book’s content matches your initial vision of your book.
  • Reason #6: You can rate your ability to create a brand and become an authorpreneur.
  • Reason #7: You can weigh whether you are the best person to write your book and decide on the best time to publish.
  • Reason #8: You can gauge if you make a good publishing partner or indie publisher.

Evaluate Your Book for Success

As you can see, when you go to the time and trouble of creating a business plan for your blogged book, you actually go through an evaluation process. You learn many things about your idea, which gives you an opportunity to improve it. Then you, can produce a marketable and successful blog and book.

Author_Training_101You can create a business plan for your blogged book in 8 weeks during Author Training 101! Study at your own pace with this home-study course, or choose the option to participate in live coaching calls. Register for the Author Training 101 Home-Study version and transform yourself from aspiring to successful published author today.

 

 

Share this:

  • Facebook
  • Twitter
  • LinkedIn
  • Pinterest
  • Email
  • Print
  • More
  • Reddit
  • Tumblr
  • Pocket

Filed Under: How to Begin Blogging a Book Tagged With: author training process, business plan for a book, marektable book, proposal process

Comments

  1. Gourmet Girl says

    September 8, 2013 at 9:51 am

    I currently have a cooking/recipe blog (blogger) that I am looking to use as the platform to publish a cookbook. I’ve been approached by literary agents to submit a book proposal, etc. I am interested in self-publishing and using my blog to publish from. I’ve seen that blurb.com allows that option. Do you have any personal recommendations for software or a venue that allows me to be able to self-publish my blog selectively into a cookbook, much the way that blurb does? Your advice would be greatly appreciated. Thanks! GGC

  2. Nina Amir says

    September 8, 2013 at 12:10 pm

    Hi GGC,
    Blurb.com, I believe, does not support WordPress.org, only WordPress.com. They say you can edit, so that is good. A great option is Fastpencil.com, where you can edit in the program once you import the blog and use their interior design. It supports WordPress.org. I don’t know of another program right now, although you can produce an ebook using the Anthologize plugin.

    If you want to try traditional publishing, which might be good with a cookbook, I can help you produce your proposal. You can get a good start on it with my AUthor Training 101 class, which produces a business plan, which is the foundation of a proposal–one is informal for your own purposes and the other polished for a publisher. http://bit.ly/liveat101fall

  3. Gourmet Girl says

    September 8, 2013 at 3:20 pm

    Thanks for getting back with me. I actually have a “Google Blogger” blog, not WordPress. Would the Fastpencil you suggested work for that type of platform as well? I will also look into your Author Training 101 class as well. Thanks so much! GGC

  4. Jaime Tardy says

    September 11, 2013 at 9:43 pm

    As the saying goes, If you fail to plan, you are planning to fail. Your guide is helpful especially to those who wants to start right in their business.

  5. Nina Amir says

    September 12, 2013 at 12:40 am

    Thank you, Jaime. I’ve written my whole next book about the need to have a plan…The Author’s Training Manual.

  6. Nina Amir says

    September 12, 2013 at 12:53 am

    GGC,
    I’m not sure about Blogger and FastPencil, but I am about 99% certain. You can go to the site and check it out. Set up a free acoount and play around. Here is my affiliate link for them: http://www.fastpencil.com/?ref=ninaamir-fp. YOu can do all sorts of things there without every buying anything.

Trackbacks

  1. Self-Publishing: Carnival of the Indies Issue #39 — The Book Designer says:
    March 18, 2014 at 12:11 am

    […] Amir presents Why You Need a Business Plan For Your Book (Before You Blog It) posted at How to Blog a Book, saying, “Most indie authors never bother to create a business […]

Leave a Reply

Your email address will not be published. Required fields are marked *

About Nina Amir

Nina Amir, the Inspiration to Creation Coach, inspires writers to create published products and careers as authors as well as to achieve their goals and fulfill their purpose and potential.

Read More . . .

Follow Me!

Follow Us on FacebookFollow Us on Google+Follow Us on TwitterFollow Us on LinkedInFollow Us on PinterestFollow Us on YouTubeFollow Us on SkypeFollow Us on RSSFollow Us on E-mail

As Seen On:

social proof2

How to turn your blog into a book

Amazon.com
Barnesandnoble.com
IndieBound.com
WritersDigestShop.com

Create a Successful Author Website!

Book. Books and laptopPurchase a copy of my eBook!

Bestselling authors like Michael Hyatt and Joanna Penn use Scrivener and endorse this course! I tried Learn Scrivener Fast, too, and found it a quick, easy way to learn the Scrivener writing technology. Plus, you can use it to produce produce ebooks!
Click here to find out more!

250x250

bluehost

Writer's Digest: 2013 Best Writing Websites (2013)
This website has been awarded a Best Writing Website.
Sponsored by Writer's Digest, Writer's Market,
Writer's Digest University & Writer's Digest Shop.

TFOI Badge

Popular Posts

  • Are You Blogging a Book? List it here!
  • Can You Publish Blogged Material As a Kindle Ebook?
  • Darren Rowse on Book Deals and Discovery in the Blogosphere
  • 4 Ways Digital Marketing Helps You Blog A Book
  • Selling Your Ebook on Your Own Website vs. Amazon

Search

Categories

Archives

Copyright © Nina Amir 2023

»
«
Powered by Conversion Insights: Boost your online revenue.  
Are you a productive, semi-productive or unproductive writer? Take My Quiz To Find Out!
loading Cancel
Post was not sent - check your email addresses!
Email check failed, please try again
Sorry, your blog cannot share posts by email.