Knowing when and how to use Calls to Action (CTAs) can mean the difference between a successful or unsuccessful blog and book. Today Nick Rojas (@nickarojas), a start-up and online marketing consultant, explains the essentials of using CTAs to improve conversions on the social media sites you use. Is your use of social media driving readers, […]
What Type of Subscribers Do You Need?
Many bloggers think they need to build their subscriber list. It’s true, but what type of subscribers do you need—blog post or email subscribers? That may seem like a silly question to you. After all, you need and want subscribers to your posts, right? Indeed, you do. These subscribers get notified each time you publish […]
6 Ways to Quickly Write an E-book to Build Your Mailing List
Nothing matches the power of a large mailing list when it comes to marketing your books, products or services. No wonder it’s common to hear online marketers say, “There’s magic in the list.” Or, “Your list gives you a license to print money,” which means that when you promote to your list, your subscribers pay […]
Engage Your Readers with a Call to Action
Blogging Basics for Aspiring Authors: Lesson 14 Every blog post should have a goal. You should want to accomplish something with that post—to get your readers to think, feel, experience, or consider. If you accomplish that goal, you also should be able to ask you readers to do something. You should be able to provide […]
Simple Ways to Add a “Call to Action” to Blog Posts
Today’s guest post is written by my colleague, Dana Lynn Smith, The Savvy Book Marketer. Getting traffic to your blog can be a challenge, so it’s important to keep people on your site and engaged for as long as possible, and encourage them to come back again. Think about this – after someone reads a […]