You’ve likely heard talk of the power of cornerstone content. And you understand that the success of your blog depends, in part, on producing these written pieces, but you don’t know exactly how to do so. If you are asking, “Is cornerstone content a post or a page? Is it evergreen or time-sensitive material?” no […]
How to Use Pillar Content To Grow Your Blog Audience
You chose to blog a book and build author platform and compose your manuscript at the same time. However, building a platform of avid blog readers can take a while even if you are making good progress on your blogged book. That’s why you want to add pillar content to your site. In this post, […]
Create Core Content to Give Your Blog a Strong Internal Fire
Blogging Basics for Aspiring Authors: Lesson 5 Whether you write a blog or a book you must begin with a core idea. That idea also must be instilled with a sense of purpose that carries both the blog and the book along over time. If the content on your blog and in your book—or in […]
