Most bloggers simply blog. Day in and day out, they write their posts and publish them in Cyberspace. They produce a lot of content, but as one post after another pile up in front of the last, the older ones get lost in a deep dark blog hole. There they remain. If you are like […]
7 Tips for Turning Your Blog into a Book
As the blog-to-book trend continues on its upward curve, more and more bloggers see their blogs as gold mines filled with nuggets of content waiting to be extracted, refined and cast into books. Writers, on the other hand, historically have balked at becoming bloggers. Many aspiring and published authors turn to blogging simply because this […]
How to Turn Your Blog Into a Book-Production Machine
If you have a blog, you produce a lot of content every year—valuable content that could be used for more than just blog posts. Indeed, with the right focus and planning, your blog can become a book-production machine. Many busy writers, authors and entrepreneurs don’t feel they have time to write a book, especially when […]
How to Test Market Your Book Idea with a Blog
I once heard Ellen Archer, president and publisher of Hyperion Books, say the advent of blogs provided publishers for the first time with a way to test market potential books. In other words, a successful blog equals a successfully test marketed book idea. Why? Publishers consider loyal blog readers and subscribers potential buyers of a […]