I am by no means an expert in search engine optimization (SEO). I know very little about SEO, and evaluating competitive keywords. I do know a little. Maybe I know more than you. So, let me tell you what little I know.
One of the best free places to go to compare key words remains Google’s own tool. You can access it here. Simply plug in your word or phrase and it will tell you how it ranks. The higher the ranking or number, the more people searching for that word or phrase.
You can also gain access to paid keyword tools. Plus, I know Google has a tool called Keyword Wonder Wheel, but I can’t seem to find it. (If anyone knows how, please share the information.)
Don’t get too excited if your keywords come up as the most polar ones. You actually may not want to rely on the most-searched phrases. Those probably already have sites or blogs dominating them. Instead you might want to dominate less-used keywords and keyword phrases. You’ll stand a better chance of working your way up to a top ten ranking on search engine results pages (SERPs)
You can find out who dominates the SERPs with your keywords by simply doing a search with those terms. For a more accurate search, put the term in quotation marks. Then, with the search up on the Google or Yahoo screen, find how many sites are in line ahead of you for top ranking. To do this, type in allinanchor: and insert your keyword after the colon. (For a more detailed explanation about all of this from a real expert, click here.)
Now that I have gotten in way over my head, I’m turning back to safe ground. Next, we’ll discuss how to schedule your blog posts so you don’t necessarily have to write every day. (This post, by the way, was scheduled to publish all by itself. Find out how next time.)
Carolyn Donnell says
This is good information, especially for the beginner like me. Special thanks for pointer to the Google AdWord site. I keep forgetting where that is. I put it in my bookmark toolbar. Now I can always find it. 🙂 Great job keeping us informed with all your blogs.
Richard W Scott says
Hi, you can get to the Google Keyword Wonder Wheel by typing “google keyword wonder wheel” into the Google search engine. You’ll get several responses.
Thanks for your support, Carolyn, and I’m glad you found that post helpful in some way. I admit, I’m a newbie at SEO and all of that, too! But I love to share what I learn and know…and we teach what we need to learn. That’s the best way to learn.
Thank you! I searched and searched. I just couldn’t find a direct link! I’ll have to go back and edit that post now….