How to Blog a Book

March 12, 2013 by Nina Amir 10 Comments

Point Readers to Your Blogged Book with an “About This Book” Page

Blogging Basics for Aspiring Authors: Lesson 20 Most blogs commonly include an “About” page. Typically, this page describes the blog, the blogger or both. When you blog a book, however, consider including an “About This Book” page. The content you provide on this page alerts your readers to the fact you actually are blogging a […]

March 7, 2013 by Nina Amir 3 Comments

Implement a Way to Effectively Contact Blogged Book Readers

Blogging Basics for Aspiring Authors: Lesson 19 When your blogged book (or blog) begins to attract readers, you don’t want them to just read one post and go away…possibly never to come back. You want to provide a way for them to opt into staying in touch with you and your blog—so you can stay […]

March 5, 2013 by Nina Amir 2 Comments

Replies to Comments Increase Engagement and Feedback on a Blogged Book

Blogging Basics for Aspiring Authors: Lesson 18 Engagement remains the watchword when it comes to building author platform on social media. That means it’s not just about how many unique visitors—readers—your blogged book attracts, or even about how many followers you have on Twitter, Facebook or Google Plus. It’s about how often they share, talk […]

February 28, 2013 by Nina Amir Leave a Comment

Conduct a Competitive Review to Find Ways to Rise Above Top Blogs

Blogging Basics for Aspiring Authors: Lesson 17 To gain a competitive advantage in your market as a book blogger, or simply as a blogger, take off your blinders and take a look at the practices employed by successful bloggers. Conduct a competitive analysis by evaluating successful blogs in your category or successful blogs in general […]

February 21, 2013 by Nina Amir 7 Comments

Create a Content Plan to Ensure You Blog in an Effective Manner

Blogging Basics for Aspiring Authors: Lesson 15 As a writer, you may worry that if you begin blogging you will run out of material. Even if you blog about your book, you may think you have little to say to help promote your work. If you blog your book, of course, the manuscript provides the […]

February 19, 2013 by Nina Amir 1 Comment

Engage Your Readers with a Call to Action

Blogging Basics for Aspiring Authors: Lesson 14 Every blog post should have a goal. You should want to accomplish something with that post—to get your readers to think, feel, experience, or consider. If you accomplish that goal, you also should be able to ask you readers to do something. You should be able to provide […]

February 14, 2013 by Nina Amir 3 Comments

Move Your Readers Emotionally to Get Them to Take Action

Blogging Basics for Aspiring Authors: Lesson 13 It doesn’t matter if you are blogging a novel, a memoir or a nonfiction book, if you want to convince your readers to think or act a certain way, you must hit them in the gut. (Not literally, of course.) If you can make them feel something, you […]

February 12, 2013 by Nina Amir Leave a Comment

Create a Table of Contents to Help Your Readers Navigate Your Book

Blogging Basics for Aspiring Authors: Lesson 12 It’s important to make it easy for those who visit your site to read your blogged book. Since the last post you write is the first one they will see when they visit your site, you want them to be able to find the beginning of your blogged […]

February 7, 2013 by Nina Amir 1 Comment

Use Blog Analytics to Stay Focused on Your Blogged Book’s Performance

Blogging Basics for Aspiring Authors: Lesson 11 Like any blogger, book bloggers need to pay attention to blog analytics. However, if you are blogging a book, the statistics garnered from your analytics might seem more important than to some other bloggers. Large numbers of unique visitors (readers ) and page views can lead to a […]