If you think your competition is the enemy, think again. Authors (and bloggers) benefit greatly by developing relationships with others in their niche. Today, Jay Artale (@BirdsOAFpress) explains why this is true and how to connect with your competitors to increase the audience for your blog and book. Before I became an author, I thought […]
How to Identify the Posts Your Competition Isn’t Writing
You want to drive traffic to your site by becoming highly discoverable via Google and other search engines. But to do that, you need to do more than focus on keywords or keyword phrases. In this post, freelance writer and ghostwriter Dan Kenitz (@buildwithwords) explains how to identify the posts you need to write to […]
Four Tools to Help You Spy on Your Blog Competitors
Bloggers and authors have something in common: They both need to keep tabs—spy—on their competitors. Knowing what makes the competiton successful provides the data necessary to do a better job than bloggers or authors operating in the same niche. Today, freelance writer and ghostwriter Sanjay Bojan (@sanjaybojan) describes four tool that will help you determine […]
How to Ensure Your Blog Gets Read and Your Book Sells
To ensure your blogged book gets read and later, when published, sells, begin your project with a Competition Analysis. In this section of your business plan, you take a detailed look at what traditionally published books have been written on your topic and how your book compares to them. This information convinces you—or a publisher—that […]
Do You Know What Your Competition is Doing?
How long has it been since you checked out what your competition is doing? Way back when you were in the planning stages of blogging your book, I told you to check out your competition. Doing so would ensure that your blogged book would be unique in the cyber marketplace as well as in the […]
How to Begin Blogging Your Book: Choose a Topic (part 1)
Now that you’ve decided to blog a book, you’ve got some decisions to make. First, you must choose a topic. While this step seems pretty obvious, there’s more to it than meets the eye. You can choose just any old topic and start writing. Or you can choose a topic that will attract readers. Of […]
Are You Willing to Approach Your Blogged Book Like a Business Person?
If you want to blog a book, though, I suggest you approach this endeavor like any other book project. This means putting aside your writer’s hat and putting on your business person’s hat before you begin your book project. This allows you to look at the big picture of both your blog and your book, […]