Today I have two more examples of blog-to-book deals that I don’t understand, but I don’t need to. Obviously, these blogs struck a chord with enough readers to catch a publisher’s eye. And off to press they go. Should the rest of us be so lucky. Gawker Media’s website, Jezebel.com, recently sold two books to […]
Content is King and Key
I’ve heard it said that content is king. I’ve also heard it said that content is key. The two sentences mean the same thing. If you want to produce a blog people will read–one that will generate traffic and get the attention of a publisher sometime down the road (or simply gain you readers when […]