I manage a lot of blogs—four to be exact—and I guest blog for other sites as well. It’s no wonder, therefore, that I often get asked, “How do you get it all done?” Although I don’t consider myself the most effective time manager, I can offer you a few tips on how to make your […]
How to Test Market Your Book Idea with a Blog
I once heard Ellen Archer, president and publisher of Hyperion Books, say the advent of blogs provided publishers for the first time with a way to test market potential books. In other words, a successful blog equals a successfully test marketed book idea. Why? Publishers consider loyal blog readers and subscribers potential buyers of a […]