The vast majority of authors do not make a living from their books. Most traditionally published books never “earn back” their advances, which mean they don’t sell enough copies to make the authors any money past the initial advance on sales given for writing the book. Most ebooks don’t sell more than about 550 copies […]
Writers Earn More Money as Bloggers
Many writers consider blogging extra work that takes them away from writing. However, blogging not only involves writing—and can lead to a finished manuscript and published book—but also provides you with a way to create a livelihood as a writer. In fact, as a writer you are uniquely equipped to become a successful blogger and […]
3 Steps to Creating an Information Product from Your Blog
The following is an adapted excerpt from How to Blog a Book Revised and Expanded Edition. Here’s a bit of information the book industry doesn’t like to reveal: Books don’t provide a huge source of income. In fact, most authors, with the exception of those who consistently hit the bestseller lists, supplement their book royalties […]
Blog Your Way to Expert Status
A blog provides a useful tool for authors, especially nonfiction authors. Not only does it help you become discoverable to potential readers (which means buyers), it also supports your efforts to become an expert in your subject area. If you are a coach, professional speaker, healer, or entrepreneur—or you own any type of business—you can […]
How to Make Money With Your Blog: Affiliate Marketing
At a certain point, you may decide you want to make money with your blog. Monetizing your blog can prove easy if you have a large number of subscribers to your posts or to your email list or a huge amount of traffic each day. However, even with a small following, it’s possible to make […]
How to Turn Your Courses Into (Blogged) Books (Part 1)
If you are a savvy blogger or blogpreneur, you’ve taken your subject matter and turned it into online courses. Each course is probably made up of a variety of audio or video segments, or modules. You may even have a written component to your offering as well, such as a workbook, homework sheets or handouts. […]
Why You Should Build a Business Around Your Book
It doesn’t really matter how or why you started writing your book or how you published it or plan to publish it. Maybe you just had an idea you wanted to express. Possibly you had a business you wanted to get off the ground. Or maybe you had a cause you wanted to promote. If […]
2 Fundamental Steps for Building a Business Around Your Blog
I won’t tell you that I have it all figured out when it comes to building a business around my blogs. Nor will I claim, like some, to make millions from my blogs or from the products or services I sell related to my blogged books, my other books, or my blog topics—at least not […]
How to Create an Audio Product to Sell on Your Blog
Not all writers consider themselves “techies”—even if they decide to blog their books or blog about their books. Thus, the idea of creating a business around your blog with membership sites and courses might seem overwhelming. An ebook might seem more doable since you probably consider yourself a writer. But even those who aren’t highly […]
Build a Business Around Your Blog with Membership Sites and Courses
Since January I’ve spent a ton of time creating courses and products around my books and blogs. I even wrote the first draft of my next book while creating an online course. I’m also working on new products and membership sites. Not all of these projects are complete, although a few are. Yet, at this […]
