A virtual book tour revolves around the blogs that participate in this promotional tool. However, you may think you have no control over what blog stops you make. That’s not true. In fact, one of the most important decisions you can make prior to beginning your virtual book tour involves choosing the type of blogs […]
15 Reasons to Go on a Blog or Virtual Tour—Book or No Book
Some people think blog tours and virtual book tours are dead. I disagree. They provide a powerful tool to promote the release of your book or your blog. Most often, authors use blog or virtual book tours to increase the visibility of their books. Indeed, this is a fabulous tool for getting the word out […]
Get Out From Behind Your Blog
Most bloggers love to write posts and to publish them. Some even love to blog books, writing and promoting them post by post. And, most bloggers also like staying safely online, checking our stats, sharing and retweeting on Twitter, commenting on Facebook, replying to readers, and generally hanging out on the Internet. It’s a nice, […]
How to Build Platform and Promote Your Book with Articles
All aspiring and published authors should consider themselves journalists. Whether you want to build author platform or you simply want to find ways to promote your book, articles provide an effective promotional element to add to your marketing toolbox. It’s easy enough to simply write articles about the topic of your book “off the top […]
How Writers and Bloggers Can Use the Rule of 5 To Become Discoverable
Whether you are an aspiring author or published author or simply a blogger, discoverability remains the watchword. That means you have to find ways to make yourself and your work easily found on the Internet. How do you do that? Lot’s of exerts have written articles and blog posts about how to improve discoverability or […]
Point Readers to Your Blogged Book with an “About This Book” Page
Blogging Basics for Aspiring Authors: Lesson 20 Most blogs commonly include an “About” page. Typically, this page describes the blog, the blogger or both. When you blog a book, however, consider including an “About This Book” page. The content you provide on this page alerts your readers to the fact you actually are blogging a […]
Keeping the Energy Going
Last night, or rather this morning, at about 2 a.m., I was answering interview questions for a piece that would appear on someone’s blog. It was a very long interview–23 questions–that I should have completed about two weeks ago. I’d answered many of the questions many times before for other people. Then I came across […]
5 Tips for Social Media Inspiration when Promoting Your Book
Once you’ve blogged a book, promoting it becomes essential. Social media is a critical component to any marketing plan, but it’s easy to get bogged down in your social media efforts. You know you need to keep the content fresh, relevant and interactive, but producing quality content day in and day out can be challenging. Not […]
Propel Your Blogged Book With More Content
One of the thing writers do really well is produce content–especially bloggers, who produce content all the time. That’s a great thing in today’s online market, because the best way to promote blogged books comes down to producing great content and lots of it–and placing it on the Internet. By strategically using content in cyberspace, […]
How to Tie General Blog Posts to Your Blogged Book
I often get asked a question about how to tie blog posts in general into a blogged book you might be writing. Whether you are writing a blogged book, a printed book or an e-book, your blog provides a great way to generate interest in that book. Each post offers one more opportunity to drive […]
