The vast majority of authors do not make a living from their books. Most traditionally published books never “earn back” their advances, which mean they don’t sell enough copies to make the authors any money past the initial advance on sales given for writing the book. Most ebooks don’t sell more than about 550 copies […]
Writers Earn More Money as Bloggers
Many writers consider blogging extra work that takes them away from writing. However, blogging not only involves writing—and can lead to a finished manuscript and published book—but also provides you with a way to create a livelihood as a writer. In fact, as a writer you are uniquely equipped to become a successful blogger and […]
3 Steps to Creating an Information Product from Your Blog
The following is an adapted excerpt from How to Blog a Book Revised and Expanded Edition. Here’s a bit of information the book industry doesn’t like to reveal: Books don’t provide a huge source of income. In fact, most authors, with the exception of those who consistently hit the bestseller lists, supplement their book royalties […]
How to Turn Your Courses Into (Blogged) Books (Part 1)
If you are a savvy blogger or blogpreneur, you’ve taken your subject matter and turned it into online courses. Each course is probably made up of a variety of audio or video segments, or modules. You may even have a written component to your offering as well, such as a workbook, homework sheets or handouts. […]
How to Use a Membership Site to Deliver a Book-Based Course
If you choose to use a membership site to create and deliver a course based on your book, use all the same principles you’ve learned in previous posts, such as with password-protected pages on your blog or with an email autoresponder system. The same concepts apply, and you provide the same types of content, such […]
Why You Should Build a Business Around Your Book
It doesn’t really matter how or why you started writing your book or how you published it or plan to publish it. Maybe you just had an idea you wanted to express. Possibly you had a business you wanted to get off the ground. Or maybe you had a cause you wanted to promote. If […]
2 Fundamental Steps for Building a Business Around Your Blog
I won’t tell you that I have it all figured out when it comes to building a business around my blogs. Nor will I claim, like some, to make millions from my blogs or from the products or services I sell related to my blogged books, my other books, or my blog topics—at least not […]
Building a Business Around a Blog is Easier Than You Think
At the end of April, I began a series of posts about building a business around your blogged book. For a month, guest bloggers and I wrote about how you can have an attitude that allows you to take your book blogging to the next level, and what types of actions you can employ to […]
Thinking Like an Entrepreneur is Essential to Your Writing
Whether you want to be a part time author or to build a writing empire, you need to be able to think like an entrepreneur. Thinking like an entrepreneur and not just a “writer” will help you pull the right levers when you need to give yourself a “cost of living” raise or help you […]
Build Your Book Business on Your Passions and Strengths
Economists say that when the economy takes a dive, it is common for people to turn to their inner entrepreneur to try to create their own work. The task of finding a job is daunting and, therefore, encourages many entrepreneurs to make work for themselves. If you’ve already blogged your book, or if you plan […]
