Several times per year I talk about goal setting. As a coach, I think it’s enormously important to set intentions for the year—if you want to succeed. The same goes for your blog. It needs goals if you want your site to become successful. Without a goal, you blog or blog your book with no […]
How to Ensure Your Blog Gets Read and Your Book Sells
To ensure your blogged book gets read and later, when published, sells, begin your project with a Competition Analysis. In this section of your business plan, you take a detailed look at what traditionally published books have been written on your topic and how your book compares to them. This information convinces you—or a publisher—that […]
2 Steps to a Market Analysis for Your Book
If you want to successfully blog and publish a book, you must know your readers. This step in the book blogging process, called a Market Analysis, is essential to your success and to your book’s and blog’s business plan. Without it, you might produce work that attracts totally different readers than you expect or no […]
Three Steps to Writing an Overview for Your Book’s Business Plan
When you begin your blogged book—or any book—an overview of the entire book idea helps you get focus and clarity on the project. When you are clear about your topic, the angle you from which you will approach it, and how you will provide benefits to a particular audience, you can determine if the project […]
10 Reasons Why You Should Blog a Book
The idea and practice of blogging books continues to gain acceptance. Bloggers get and seek traditional publishing deals and self-publish their content. And aspiring authors, including bloggers, compose their manuscripts from scratch post by post on the Internet and successfully land publishing deals or release independently published books. Why would you want to write a […]
How to Reduce Formatting Time Using Scrivener
I write a lot of blog posts every week, so I’m always looking for ways to speed up my process. Although most of my posts don’t feature tons of graphics or charts, formatting adds time—sometimes more than I predict. I can reduce this particular time-suck if I format my posts in Scrivener using MultiMarkdown language. […]
Can You Blog a Book on Your Existing Site?
You’ve created a website. You’ve been blogging for a year or more. Now you want to write a book on your blog, but you have one question you want answered first: Can you blog a book on your existing site? I get asked that question all the time. My answer? It depends. What does it […]
6 Tips to Help Writers Cultivate Voice
Do you feel you have a distinct voice as a blogger and writer? If not, you need to develop one…fast! Without a distinct voice, your message disappears among the millions of other voices trying to be heard in the blogosphere. And you want your voice to be heard…and recognized…easily and quickly. Like a vocal coach, […]
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