Your blog provides an essential tool in your book-marketing toolbox. However, to use your blog to help promote your book, you need a “book page” on your website. Not only that, your book page needs some essential elements to help it effectively sell books. What’s a book page? It’s a page on your website or […]
12 Essential Blog or Website Pages
Once you have included the essential Home page elements on your website, it’s time to turn your attention to other pages. Pages provide an enormous amount of information to your site visitors as well as an organizational and navigational tool. Don’t confuse pages with posts. Pages are used for specific purposes and send visitors away […]
11 Home-Page Essentials for Your Blog
Every blog needs essential elements that make it easy to navigate by and attractive to visitors. If you blog a book on your site, you may need additional features, but certain elements should be visible on any website’s Home page. The following 11 elements won’t create a design for your site, but they inform your […]
How to Effectively Share Your Blog Posts on Social Media Sites
Writing and publishing blog posts often and consistently goes a long way toward helping your blog get discovered, but it’s not enough. To drive traffic to your site, so you gain followers and subscribers, you need to share your posts on social networks. That’s how you “tell” potential readers of your blog and your blogged […]
Is Your Blog Mobile Friendly?
Can your visitors read your blogged book on their mobile devices? If it isn’t “mobile-friendly,” you will lose readers—in more ways than one. Readers click away from your site, and, as of today, Google will make it harder for them to show up on your site at all if it’s too difficult to access via […]
11 Essential Elements of an Author Website
Every author needs a website. Your blog serves that purpose whether you choose to blog books or blog about the topic of your books. To create an effective author website, however, your blog needs some key elements. 1. An author bio You want visitors to your site to know who you are. If they know, […]
Why Your Blog Needs a Privacy Policy
You’ve probably received privacy policy notices at your doctor’s offices. Did you know that your blog needs one as well? I’m just about to add this legal notice to all four of my sites. In this guest post Helen Sedwick (@HelenSedwick) explains why you need a privacy policy and how to create one. Today’s writers […]
Copyright: How to Protect Your Blogs and Blogged Books
I frequently get asked legal questions, such as “If someone blogs a book—actually composes it in the form of blog posts they publish on the Internet—do they need to worry about a copyright issues?” Or “Is my blog content safe from copyright infringement?” Well, I am not an attorney—let alone an intellectual property attorney—so I […]
Essential Plugins and Widgets for Blogs and Blogged Books
A WordPress.org blog comes with the essentials. You might call these the basics—some widgets and plugins. To make your blog run smoothly and efficiently with less work on your part, add plugins. If you are blogging a book, also install specific plugins to help your visitors read the book. Plugins add features to your site […]
Why You Need to Own Your Blog Site
Over and over again I repeat the same advice: Own your blog site. Let me explain what I mean by this statement and why this is so important. How to Own Your Blog You own your blog by purchasing a URL, paying for hosting and using a blogging platform like WordPress.org, which is technology (or […]