When I saw Paul V. Vitagliano’s blog-to-book story, I was intrigued by both his story and the stories he had published on the blog and in the book, Born This Way: Real Stories of Growing Up. I immediately asked him if I could feature him here. He conceptualized and launched the Born This Way Blog […]
The 4 Things You Must Do to Succeed as an Indie Author
It seems as if every day blogs, news agencies, radio shows, or podcasts blast out stories of indie authors making bestseller lists somewhere. Yet, the average books sells only 300 printed copies per year. The average ebook author sells only 560 copies per year and doesn’t earn enough to support himself. According to a Digital […]
Authors and Bloggers Can Create Magic with an Online-Offline Strategy
Bloggers and authors have something in common. They tend to enjoy spending time cloistered away in front of a computer. That means they don’t spend much time face-to-face with people. Skype video chats and Google hangouts don’t count. I’m talking about getting offline and spending time with people in the real, not virtual, world. While […]
5 Tips to Keep You Publishing Posts After You Finish Blogging a Book
Carefully pick your blogged book topic. I always offer this bit of advice first when I teach people how to blog a book. Why? Because you have to continue publishing posts long after you finish blogging your book. How do you keep coming up with ideas for posts after your book is complete? These 5 […]
8 Ways to Test Market Your Book Idea
In both How to Blog a Book and my new book, The Author Training Manual: Develop Marketable Ideas, Craft Books That Sell, Become the Author Publishers Want, and Self-Publish Effectively, I suggest you evaluate your book idea before you begin blogging or writing it. Even if you spend time doing so, you may still lack certainty […]
Do Subscribers Really Matter?
Most bloggers primarily focus on subscribers. One they get traffic to their sites, they want them to subscribe to the blog. But do subscribers really matter? Should this be your primarily focus, especially if you are a published or aspiring author or an author building a business around your book? Not necessarily. Subscribers represent a […]
Develop an Audience Strategy for Your Blog and Blogged Book
As you set out to blog your book, or even to create a blog to promote yourself as an author or to build a business around your book, answer one primary question: Why? If you want your book or your blog—or your business—to succeed, the answer to this question should have little to do with […]
Write and Publish Something Worth Sharing
If you are like most aspiring and published authors and bloggers, you constantly seek ways to get your work noticed. You write more, publish more, share more on social networks, and generally wrack your brain for ways to get noticed and heard in an every more crowded and noisy marketplace, by which I mean both […]
Get Out From Behind Your Blog
Most bloggers love to write posts and to publish them. Some even love to blog books, writing and promoting them post by post. And, most bloggers also like staying safely online, checking our stats, sharing and retweeting on Twitter, commenting on Facebook, replying to readers, and generally hanging out on the Internet. It’s a nice, […]
How to Turn Your Love of Journaling Into a Blogged Book
Humans have had an inclination to write down their experiences almost since the beginning of time, it seems. We’ve kept diaries and journals, writing in them regularly, mostly for our own purposes and doing so, for the most part, with the express intention of keeping them private. The advent of the Internet Age, however, changed […]
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