I’d like to take a commercial break to announce the newest in my line of How to Blog a Book Products: The How to Blog a Book Audio Course. It’s a short course — 1.5 hours — that gives you the nitty gritty details on how to get started blogging your book. Plus, it comes […]
Authenticity Leads to Great Content and SEO
Here’s the thing about search engine optimization (SEO): It really comes down to great content. You can search out the best keywords for your topic and fill your content with those words, but at a certain point it becomes obvious to the search engines what you are doing. They don’t like that tactic. Yes, keywords […]
Who is Blogging a Book and About What?
If you are blogging a book, I want to know about it. Leave a comment here and tell me who you are, what you are blogging a book about, and your blog address. In this way others can go read your blog, too. Also, let me know how many people (if any) are reading your […]
Jezebel.com Sells Two Books to Grand Central
Today I have two more examples of blog-to-book deals that I don’t understand, but I don’t need to. Obviously, these blogs struck a chord with enough readers to catch a publisher’s eye. And off to press they go. Should the rest of us be so lucky. Gawker Media’s website, Jezebel.com, recently sold two books to […]
The Quickest and Easiest Way to Write a Book: Blog It!
Blogging provides one of the fastest and easiest ways to write a book today. In just months you can have a complete manuscript ready for editing and design if you are diligent about writing and publishing your posts. I know this is true because I completed the bulk of a manuscript in just five months; […]
9 Reasons to Write a Book through Blogging
I have devoted a whole blog to the subject of why aspiring authors should consider blogging a book rather than writing a book. I suggest that taking this approach offers a quick and easy way to get your book written. It’s also a great way to gain readers in the process, thus accomplishing your pre-publication […]
Why You Shouldn’t–or Should–Blog a Book
I came across an interesting blog post not long ago and bookmarked it. I also left a comment. If you are considering blogging a book, you might want to read it–just to get a different perspective than mine. It’s written by Joel Friedlander, the proprietor of Marin Bookworks, in San Rafael, CA. Joel is a […]
Blog Showcasing Awkward Family Photos becomes a Published “Album” and NYT Bestseller
Some of the blogs that have become books have involved little writing—or almost none at all. A recent pick involves awkward family photos with short pithy captions. That’s it. Mike Bender and Doug Chernack turned embarrassing family snapshots into a booming Internet industry—and now a book. First they took photos that used to gather dust […]
Blogging on a Schedule or Scheduling Your Posts
As I said earlier, writers write. Yet, when I suggest to those aspiring writers who need to build platform that they create a blog, most tell me they don’t want to blog because they don’t want to the pressure of needing to write a post every day or several times a week. It’s just […]