Blogging a book is exciting and interesting…most of the time. But you need a strategy for the days when you don’t feel motivated to work on your blog-a-book project. Today, Jay Artale (@BirdsOAFpress) offers six blog post options you can use instead of a post for your blogged book. Before you blog your book, you […]
How to Get Better Mileage Out of Your Blog Posts
Wouldn’t you love to get better mileage out of your blog posts? Of course, you would. I bet you typically write a blog post and share it on as many social media sites as possible. That’s it. Nothing more. And then you wonder why you aren’t getting as much traffic or exposure as you’d like. […]
Can You Blog a Book on Your Existing Site?
You’ve created a website. You’ve been blogging for a year or more. Now you want to write a book on your blog, but you have one question you want answered first: Can you blog a book on your existing site? I get asked that question all the time. My answer? It depends. What does it […]
6 Necessities for Your Blogged Book
Blogging a book is a bit like going on a trip and inviting some friends along. You begin at point A–your book idea–and end up at point B–a finished book. As you travel you stop at a lot of great places (your blog posts) and you make a lot of friends (your readers or fans), […]
Authenticity Leads to Great Content and SEO
Here’s the thing about search engine optimization (SEO): It really comes down to great content. You can search out the best keywords for your topic and fill your content with those words, but at a certain point it becomes obvious to the search engines what you are doing. They don’t like that tactic. Yes, keywords […]
Content is King…So Get Writing!
In the blogging world, wisdom has it that content is king. That means, they ultimate way to drive people to your blog (or website) involves producing great copy. The more superb and useful content you produce, the more readers and traffic you will see coming to your blog or website. So it’s time to get […]
Writing Your Blog Posts or Blogged Book Chapters
Once you’ve created your List of Chapters, or table of contents, and written a chapter-by-chapter synopsis, or Chapter Summaries, you are ready to break each chapter down into multiple blog posts. Blog posts tend to be short—about the length of one screen, which averages about 300 words. I like to think about these blog posts […]
Why Blog a Book? To Show What You’ve Got…But Not All You’ve Got (Part 10)
A lot of people ask me whether they should include everything in their blogged book. They are afraid to “give it all away.” In fact, no need exists to include all your content if you don’t want to do so. Actually, agents and acquisitions editors like it if you hold back a bit of content […]