Last week I spent a few minutes responding to an interesting query by Mary Jaksch of writetodone.com and A-list Blogging.net, about what makes blogs fail. I often hear from my clients and students—both book bloggers and general bloggers—that they can’t keep up with their blogs, or they have basically stopped blogging. They might post once […]
Build Your Mailing List with a Quick Blogged Ebook
The number of unique readers you attract to your blog or fans and followers you gain on Twitter, Google Plus or Facebook will never match the power of a large mailing list when it comes to author platform. And author platform not only helps you land a publishing deal, it helps you successfully market your […]
Blogging a Book Keeps You Blogging Longer
We hear a lot of statistics thrown around about how many blogs are started each year. We hear less about how many are abandoned—60% to 80% within one month, according to Caslon Analytics, an Australian research, analysis and strategies consultancy. I don’t think the same holds true if you begin blogging to write, publish and […]
Take the Challenge and Blog a Book in a Month
Each year, I run an event called Write Nonfiction in November (WNFIN) that challenges nonfiction writers to start and finish a work of nonfiction in 30 days. Now also known as National Nonfiction Writing Month (NaNonFiWriMo), it offers book bloggers a second opportunity (In April, I host National Book Blogging Month.) to blog a short […]
Please, Don’t Blog Your Book Without a Plan!
The other day I was introduced on Twitter to an aspiring author. He had an interest in blogging a book because the colleague who connected us had used this methodology successfully to write and publish his book. So, we began exchanging tweets on the topic. My Advice on How to Start Blogging a Book He […]
Why a Blog Inspires More People to Change than a Book
Authors who want to inspire change need readers to take up their causes. Yet, the average book today sells 250 copies per year. Most ebooks never sell more than 100 copies—if that. An author can’t become a change agent, or an author of change, on any large scale with that level of readership. However, a […]
How Writers and Bloggers Can Use the Rule of 5 To Become Discoverable
Whether you are an aspiring author or published author or simply a blogger, discoverability remains the watchword. That means you have to find ways to make yourself and your work easily found on the Internet. How do you do that? Lot’s of exerts have written articles and blog posts about how to improve discoverability or […]
5 Ways to Start Blogging Your Change-Inspiring Book When Inspiration Hits
When the light bulb goes off, and you get that BIG idea—the one that fulfills your purpose, feels like a calling or has a sense of mission about it, you don’t want to wait to take action. You want to act immediately, while you feel inspired. In fact, in the moment when passion and purpose […]
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