One you’ve chosen the best blog stops for your virtual book tour, it’s time to contact the bloggers and ask them if they are willing to participate in your virtual book tour. You can make these invitations in different ways, but they all require follow up via email and individualization. Plus, this is where the […]
How to Choose Hosts for Your Virtual Book Tour
A virtual book tour revolves around the blogs that participate in this promotional tool. However, you may think you have no control over what blog stops you make. That’s not true. In fact, one of the most important decisions you can make prior to beginning your virtual book tour involves choosing the type of blogs […]
Gain Credibility and Build Relationships by Taking Your Book on Tour…Virtually
by D’vorah Lansky, M.Ed.(@marketingwizard) I’m pleased to introduce our guest author, D-vorah Lansky. D’vorah is an author and online book marketing expert and today she’s going to explain how and why we should consider taking our books on virtual tours. Have you taken your book on a tour, around the globe, virtually? If you have, […]
The 4 Things You Must Do to Succeed as an Indie Author
It seems as if every day blogs, news agencies, radio shows, or podcasts blast out stories of indie authors making bestseller lists somewhere. Yet, the average books sells only 300 printed copies per year. The average ebook author sells only 560 copies per year and doesn’t earn enough to support himself. According to a Digital […]
How to Build Platform and Promote Your Book with Articles
All aspiring and published authors should consider themselves journalists. Whether you want to build author platform or you simply want to find ways to promote your book, articles provide an effective promotional element to add to your marketing toolbox. It’s easy enough to simply write articles about the topic of your book “off the top […]
Promotion: How to Get Blurbs for Your Blogged Book
In addition to getting an expert to write a foreword for your blogged book, you will want to have authorities, authors, thought leaders, and other well-known people in your field and in related fields offer short reviews, called testimonials or blurbs, for the front and/or back cover of your book or the inside of your […]
Promotion: Getting A Foreword for Your Blogged Book
There are lots of ways to promote your book. Some of them happen long before you book is published as a print or ebook. Since my book is two or three months away from release, I’m currently gearing up for full-force promotion, which will begin in May. Typically, promotion begins about three months before release, […]
A Short, Quick Guide to Social Networking for Blog-to-Book Authors
I just came back from giving a talk at a local writer’s club. There I heard the same question I hear everywhere I go: What’s the best way for writer’s to accomplish their social networking — especially given the fact that they really don’t want to do social networking at all. They just want to […]
Using Video to Drive Traffic to Your Blogged Book
An increasingly popular way to drive traffic to blogs these days involves video. YouTube has become a huge source of information and entertainment. You may find that by posting videos to YouTube you can drive enormous amounts of traffic to your blogged book. Most computers, especially laptops, have video capability, and flip cameras are pretty […]
Promotion: This Means Getting Social
For a blogged book, promotion means, “What are you going to do to tell the cyber world your blog exists?” How will you sell your blog? This is where you add your social hat to your business hat, because to gain readers you must promote yourself and your blog via social networking. Otherwise, how will […]
