Gaining readers to your blogged book represents the keys to success. Whether you plan on self-publishing your blogged book or want to be discovered by an agent or publisher, you must have a successful blog–one with many unique visitors. (If you don’t understand that term, read this post.) That’s your author platform or fan base, […]
Should You Use a Pen Name When You Blog a Book (or Blog)?
Many aspiring authors and bloggers put off starting their projects while contemplating one big issue: using their real name on their work. The debate whether or not to use a pseudonym or a pen name. To me, this issue comes down to fear. Sometimes the fear has sound basis. Sometimes not. These are things to […]
5 Tips for Social Media Inspiration when Promoting Your Book
Once you’ve blogged a book, promoting it becomes essential. Social media is a critical component to any marketing plan, but it’s easy to get bogged down in your social media efforts. You know you need to keep the content fresh, relevant and interactive, but producing quality content day in and day out can be challenging. Not […]
Boost Your Publishing Business by Becoming a Speaker
Congratulations on blogging a book or even considering writing and publishing a book. You gain a lot of credibility as a published author. But now the real hard work begins. Unless you are a celebrity with a large publicity and marketing staff—and a huge following of fans, the burden will be mostly on you to […]
Book Bloggers Write, But Do They Speak?
Writers tend to be introverts. They like to hide away in their offices with their computers and not talk to many people. Like most aspiring authors, book bloggers in many cases tend to be introverts, too. However, they’ve figured out that they can build that coveted author’s platform from the comfort of their lonely writer’s […]
Jonathan Fields on Blog Traffic, Subscribers and Content
Yesterday I published a blog post on my other blog, Write Nonfiction NOW!, based on a very interesting interview I conducted with Jonathan Fields. In that post, Jonathan and I discussed what it takes to create a bestselling book: author’s platform, a business model, hard work, great release strategies, and a great book. (You can […]
Chris Garrett on How to Blog a Book or Book a Blog
My last post featured the first part of my interview with Chris Garrett, co-author of ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income, in which he discussed how to convert blog readers into book buyers using attraction, retention, conversion, and referrals. Today, in part two of the interview, which I conducted at […]
Chris Garrett on How to Turn Blog Readers Into Book Buyers
As part of this blog’s new focus, this is the first of a series of posts I’m going to publish during January based upon interviews I conducted at BlogWorld & New Media Expo in Los Angeles, CA, in early November 2011. While there I had the opportunity to speak with Chris Garrett, Darren Rowse, Liz […]
Winning Contests Gives Your Blog More Exposure
It’s difficult for most of us to toot our own horn. Yet, if we want our blog and our blogged book to get read (attract more readers), sometimes doing so becomes necessary. We also have to learn to ask others to help toot our horn. Especially because when others get involved, the music gets louder […]
A Short, Quick Guide to Social Networking for Blog-to-Book Authors
I just came back from giving a talk at a local writer’s club. There I heard the same question I hear everywhere I go: What’s the best way for writer’s to accomplish their social networking — especially given the fact that they really don’t want to do social networking at all. They just want to […]
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