Once you’ve written a nonfiction book, you can easily begin your career not only as an author but as an expert speaker. Although novelists may think they are relegated to doing “readings,” any author can develop a speaking career based upon a book. How to Turn Your Nonfiction Book Into Numerous Talks While not every […]
Your Book Forms the Foundation of Your Business
Consider your book the foundation of a business. When you decide to write and publish a book, you go into business—no matter how you publish that book. You enter the publishing business, which is the business of selling books. As I said earlier, though, most authors don’t make the majority of their money selling books. […]
Why You Should Build a Business Around Your Book
It doesn’t really matter how or why you started writing your book or how you published it or plan to publish it. Maybe you just had an idea you wanted to express. Possibly you had a business you wanted to get off the ground. Or maybe you had a cause you wanted to promote. If […]
What Do You Want to Do After You Blog Your Book?
Let’s say you have taken my advice and decided to blog your book—and you succeed in doing so. Maybe you self-publish or your blog becomes so successful that you are discovered by a publisher. Is that it? Are you done? Finished? Caput? I’ve said it before: You have to pick your blogged book topic carefully […]
15 Ways to Blog a Short Book During National Nonfiction Writing Month
Many aspiring authors never stop aspiring because they feel writing a book is too big a project. However, you can have a book written in no time flat if you begin with a short book—say under 100 pages or under 25,000 words. This is the perfect length for a month-long book-blogging project. And November is […]
Are You Ready to Blog a Change-Inspiring Book?
Many people want to write books that inspire change in readers on a personal level. Others want to inspire change on organizational or global levels. How do you know if you are ready to become a change agent by writing, or in this case blogging, a change-inspiring book? How do you know if you have […]
7 Ways to Know if You are Ready for a 30-Day Writing Challenge
If you have decided to take the Write Nonfiction in November Challenge and participate in National Nonfiction Writing Month or to try National Novel Writing Month, you need to be sure you are ready to write on November 1st. If you don’t spend time now, before these events begin, preparing to write, you won’t achieve […]
7 Ways to Prevent Your Blog from Failing
Last week I spent a few minutes responding to an interesting query by Mary Jaksch of writetodone.com and A-list Blogging.net, about what makes blogs fail. I often hear from my clients and students—both book bloggers and general bloggers—that they can’t keep up with their blogs, or they have basically stopped blogging. They might post once […]
Build Your Mailing List with a Quick Blogged Ebook
The number of unique readers you attract to your blog or fans and followers you gain on Twitter, Google Plus or Facebook will never match the power of a large mailing list when it comes to author platform. And author platform not only helps you land a publishing deal, it helps you successfully market your […]
Blogging a Book Keeps You Blogging Longer
We hear a lot of statistics thrown around about how many blogs are started each year. We hear less about how many are abandoned—60% to 80% within one month, according to Caslon Analytics, an Australian research, analysis and strategies consultancy. I don’t think the same holds true if you begin blogging to write, publish and […]
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