In today’s guest post, online marketing expert, blogger, and podcaster Brian Basilico (@bbasilico) provides his unique perspective and tips on blogging for business. In his unique way, he compares blogging to serving food. (If you don’t understand, check out his podcast.) Blogging is one of the best ways to create content, generate traffic, and help […]
An 8-Point Blog-a-Book Checklist
I’ve been touting the benefits of blogging a book for five years. I’ve written about the process over and over again here and on other sites. I even revised and expanded How to Blog a Book. And I’ve blogged several more books. Hopefully, you’ve decided to blog your book. I realize that, even though the […]
The #1 Reason Why You Should Blog and Blog a Book
If you want to make a positive and meaningful difference in the world, you need a blog. Not only that, you should write a book. With a blog and a book, you can transform many lives every day. I’ve been blogging since 2006. I’ve had as many as five blogs at one time. I started […]
Time to Give Me Feedback, Please!
With the revised and expanded edition of How to Blog a Book hitting bookstores in about a month (and Amazon before that), I’m busy making plans for the book launch. Additionally, I’m exploring how to improve what I do and how I serve. That means I’m evaluating my blog, my courses, and my services. In […]
How to Reduce Errors in Your Blog Posts
Many blogs are solo operations, run by one person and one person only. If you are the only person who works on your blog—or more specifically on your blog posts, you know what this means. As the blogger, you write your posts, format them, find the photos and handle search engine optimization (SEO), categorization, and […]
How to Blog a Book Using Scrivener
Blogging a book takes organization. You need a blog plan that mimics the structure of your book and helps you know what to write and to publish. Also, you need to create a document that becomes an off-line manuscript—not just a bunch of posts online. One of the easiest and most effective ways to do […]
How to Book a Blog Using Scrivener
I use Scrivener to write most of my blog posts. Why? Because Scrivener allows me easily to file them in folders and later, if I want, turn those folders into books. However, before I used Scrivener, my posts were all written in Word or directly into WordPress. That made it hard to create a manuscript […]
31 Things to Do When You Finish Blogging a Book in a Month
You’ve been blogging your book feverishly for 30 days. What happens after National Book Blogging Month (NaBoBloMo) ends and you complete your blogged book? What do you do with those posts and your blog? Good question. And I’ve got the answer. In fact, I’ve got more than 30 answers to that question. What to Do […]
5 Tips for Finishing Your Blogged Book
The other day I had a session with a client who told me she almost finished her blogged book. In fact, she’d been almost finished for five years. This blogger and writer had just two chapters to complete until she could say, “Done!” But something happened when she reached that final stage, and she just […]
Blog a Book Because It’s Your Turn
National Book Blogging Month (NaBoBloMo) is more than half over. At this point, you might feel the lag that happens mid-way through a project. Doubt sets in. Writing gets harder. You get bored, lose focus and wonder if you’ll finish. Also, if your blogged-book project hasn’t generated as much readership or engagement as you hoped, […]
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